Can Supplements for Daily Health Count as Whole Food?
Our bodies are designed to extract nourishment from food to support our daily health. The body reaps crucial macro- and micro-nutrients from what we eat each day and uses them for various benefits and systems. Sometimes there’s a lot to work with, like when you eat nutrient-dense organic vegetables or whole-grain bread. Sometimes there’s less nutritional value there, as in highly processed foods like a supermarket cupcake. No matter what, your body seeks nutrition from everything you consume—and you can make choices to give it the best nourishment possible! This even applies to dietary supplements, like New Chapter’s whole-food-inspired fish oil, organic plant calcium, and organic mushroom formulas.
What is a whole-food approach?
At New Chapter, we believe wellness supplements should deliver ingredients that your body can recognize and use as food. Part of our whole-food approach to formulation is using whole-food ingredients in our supplements that your body greets like an old friend.
Another part of our supplement philosophy is to acknowledge that you’re likely already getting key nutrients from food. Since some compounds are only needed in tiny amounts and are common in food, we take that into account! Our supplements are calibrated to give you the right nutritional insurance, but not huge amounts of those compounds. Effectiveness is more important than delivering high amounts of ingredients your body may not even fully use. For example, Iodine is crucial for certain functions of the body, but it’s also common in table salt. Our one daily multivitamins deliver 50% Daily Value of Iodine to make sure you are getting a good source of this element, but not too much. On the other hand, B vitamins are water soluble, meaning they get flushed from the body each day if not needed. We include 100% Daily Value or more of key B vitamins knowing your body can use exactly what it needs from any source and excrete the rest. The body’s daily use of nutrients is an incredible system of selection and balance.
Finally, our whole-food approach is fine-tuned to add important botanicals to your day. For example, there are researched foods that are frequently consumed in other parts of the world, but not prevalent in the typical American diet. These include traditional herbs such as turmeric, ginger, and green tea. New Chapter seeks out these traditional ingredients and makes a point to deliver them in multiple formulas, including multivitamins, so every body can soak them in.
What are whole foods in New Chapter supplements?
Wholemega™ Wild Alaskan Salmon oil delivers key fats from this natural superfood in the same profile as salmon itself. Our sustainably harvested fish oil is upcycled from excellent quality salmon to help avoid food waste. First, the fresh salmon is filleted for restaurants and food retailers. Then, the nutritious trim that remains is fresh-pressed to produce our pure, golden oil. If you take Wholemega daily, you get the equivalent Omega fatty acids of eating 3 servings of wild salmon per week. Nice! So, if you’re not necessarily eating 100 grams of Wild Salmon multiple times a week, Wholemega is a great way to get nature’s good fats from fish. Wholemega supports heart, brain, eye, joint, and skin health.*
New Chapter’s organic plant calcium is also a whole-food source. It grows abundantly in the sea in the form of Red Marine Algae (Lithothamnion) that is rich in calcium plus magnesium and 70+ naturally occurring minerals, including strontium and vanadium. Our Red Marine Algae is sustainably harvested from Iceland and is USDA organic. Find it in Bone Strength Take Care™ that supports strong bones and teeth as well as heart and joint health.*
New Chapter mushroom supplements deliver unique compounds from whole life-cycle activated mushrooms. If you don’t like to eat mushrooms or they aren’t part of your daily meals, you can still take them in convenient capsule form as New Chapter supplements.
New Chapter multivitamins are made with whole herbs—powdered plant parts—as part of our holistic formulation philosophy. For example, we include whole-herb turmeric in many of our multivitamin formulas to help Americans get some of this studied ancient herb each day.
What is whole-food fermentation?
We also go the extra mile to include whole-food fermented nutrients in our vitamin and mineral supplements.
Many of the vitamins and minerals in New Chapter wellness supplements are fermented with probiotics and whole foods. It’s part of designing formulas that your body can recognize and absorb. How does that work? The process starts with a super-broth of organic master yeast (Saccharomyces cerevisiae), then the vitamin or mineral is added along with whole foods such as soy, carrot, and orange peel. This blend cultures over many hours as the yeast absorbs the nutrients into its structure. The process is completed by adding tenderizing fruit enzymes to slow down the fermentation. The result? Whole-food fermented nutrients that are so gentle you can even take them on an empty stomach.
How to choose the right supplement
Choosing the right supplement involves understanding your individual health needs and identifying nutrient gaps in your diet. It's common not to get the perfect recommended amounts of nutrients every day, and that's okay. Start with a good multivitamin to cover basic nutritional needs. Next, consider adding plant-based calcium to support bone health. Fish oil supplements can provide essential omega-3 fatty acids, which are beneficial for heart and brain health. Finally, including herbs gives you access to compounds that humans have relied on for millennia. Tailoring your supplement routine to your specific health goals can help fuel your best life yet. Take to a health-care provider if you have questions about the right supplements for you.
Feel the New Chapter difference!
We’re super-proud of our role as leaders in the natural wellness industry. Since 1982, we’ve been on a mission to deliver nature’s wisdom, encapsulated. We’re pretty obsessed! We travel the globe to source nature’s finest ingredients, follow strict quality standards, seek third-party validations, and continually create formulas that work in harmony with your body. We’re here to help nourish body, mind, and soul for every chapter of you. Wellness starts here!
